5+ Effective Tips for Growing Your YouTube Channel

5+ Effective Tips for Growing Your YouTube Channel

We continue our series of YouTube posts with this one, which offers tips on how to start and develop your channel.

If you’ve established or are considering starting your own YouTube channel, one of the most difficult obstacles that YouTubers encounter is building and growing an audience.

Many YouTubers who are having trouble establishing their channels face a significant struggle, but it doesn’t have to be.

If you have been following blog posts on this website to learn more about filmmaking, vlogging, and growing a YouTube channel, I hope that they have helped so far. Previously, we’ve covered everything you need to know about starting a YouTube channel, as well as important steps to be a successful YouTuber. In these articles, you’ll find plenty of tips on how to grow your channel, covering everything from the basics and best practices of a YouTube Channel. If you haven’t yet read these, they’re a great place to start.

Many would-be YouTubers appear to be hesitant to start a channel because of the constant influx of new ambitious producers and the fear that their material would get lost in a sea of content.

But if you’re one of those potential YouTubers, don’t let those factors deter you; it’s quite possible to create and build a successful channel on YouTube.

We’ve got more insight for you that will assist fire up the growth of your channel, based on the guidance given in our earlier articles. Let’s delve deeper into these pointers.

5+ Effective Tips for Growing Your YouTube Channel

growing your YouTube channel

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Create a video series

Creating YouTube playlists is a strategy for growing your YouTube channel that many YouTubers overlook.

What is the significance of this? Because YouTube’s algorithm ranks videos according to their ‘session time’ (the amount of time someone spends on YouTube after starting to watch your YouTube video).

“Your channel also gets a boost when people watch anything anywhere on YouTube after watching your content,” according to the YouTube Creator Academy, “and when you make content that encourages people to watch more from your channel, you’re helping us out.”

Sometimes the most obvious answers to how to grow on YouTube are right in front of our eyes. Creating a YouTube playlist is a simple way to extend your session time. The following video starts automatically after the previous one has completed playing. As a result, your YouTube Channel’s audience is more likely to stick around for a longer period of time. The length of the session has been lengthened.

So, if you can make a series of videos that are both captivating and follow each other in a logical order, you’ll be able to keep viewers interested for longer and ensure that they’ll return for the next installment.

growing your YouTube channel

For example, right now, I’m in the middle of creating a series of smartphone filmmaking videos. The content is long-form, but the idea is that when people watch, they’re educated and entertained enough that they want to come back for the next episode!

Another great example of this is the popular filmmaking channel Studio Binder.

Another great example of this is the popular filmmaking channel Studio Binder. They organize their videos according to seasons as well as themes. That way, you can find playlists of videos dedicated to VFX, DIY tips, horror, and many others.

Start doing giveaways

Looking for a different strategy to quickly increase your YouTube channel? Offering a giveaway on your channel is a great way to get more new subscribers in a short period of time because everyone loves free stuff.

Ascertain that you have the ability to specify the requirements for your audience to participate in the giveaway. To assist develop your YouTube channel, for example, you may urge your followers to do one of the following three things:

  • Subscribe to the channel
  • Like the video
  • Leave a comment saying why you should win

The most important aspect of a giveaway is to make sure your winner receives a gift that is A) relevant to your channel and B) reasonable for you to invest in. If you can’t afford it, don’t go overboard.

You might be able to connect with a company and create a sponsored giveaway from time to time, but this brings us back to point A. Check to see if it’s still relevant.

Giving away a new travel backpack for vlogging or a new camera, for example, is a good fit if your channel’s niche is travel and filmmaking.

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Collaborate

When it comes to learning how to make a successful YouTube channel, collaborating with other YouTubers is a great way to expand your audience because it effectively doubles it. Whoever you choose to collaborate with will bring their audience and subscribers along with them, as well as inform them about your content.

Make sure that the people you cooperate with are appropriate for the type of content you publish, much like with freebies. You don’t want to force the issue or simply pick someone with a greater audience and higher analytics than you. Collaborate with other film directors, for example, if your channel is about becoming a better film director.

On the YouTube Creator Academy, you may learn more about this subject. They emphasise the importance of asking these three questions when seeking for possible partnership partners:

  • Could you imagine someone watching one of their videos then immediately watching one of yours? Would it make sense for them to be programmed together?
  • Do you have compatible values? Do they need any of the skills/production resources/unique access/audience that you have and vice versa?
  • Do you enjoy their videos? You likely won’t enjoy collaborating with a creator whose work you don’t admire.

Call to action

If you watch a lot of TikTok videos and listen to the influencers talk about the next big side hustle that will bring you money, you’ll notice that a call to action is constantly included.

Whether you’re trying to get people to subscribe, comment, or like your video, simply asking them to do so can be very effective. This counsel is something that many of us are familiar with in our daily lives: if we don’t ask, we won’t get.

But how many of us actually inquire? Something so basic and useful in terms of YouTube growth that many YouTubers overlook. Have a call to action if you want your viewers to engage.

In a YouTube video, how do you leave a call to action? The use of tools like end cards and info cards can aid in the facilitation of these calls to action. Take the time to learn what they are and how to use them when you first begin your YouTube journey. Your YouTube stats will shortly show activity.

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Engage with your community

I know this was mentioned above, but this is extremely important in your YouTube success, and that is to engage with your community! If individuals are taking the time to watch your videos and comment, the very least you should do is take the time to reply.

Here are a few reasons why this is important:

  1. When you take the time to engage with your viewers, it builds a relationship between you and them. In sales, I always send out thank you cards to every new sale I made, this showed my customers that I appreciate their business and my customers appreciated that I took the time out of my sales day to add that extra personal touch. This works the same with your YouTube channel. Engage with your viewers, and you have viewers for life.
  2. The YouTube algorithm values engagement, so if you can encourage an environment on your channel where that’s happening, it will help you in growing your YouTube channel.
  3. Also, when you take the time to read and respond to your comments, you can learn a lot about what your audience likes and what they want to see more of on your channel. This is the type of market research that many companies pay for, and just by reading and responding to your audience it can help shape your content strategy and guarantee that you’re building a successful YouTube channel.

How to grow your channel with a YouTube ad campaign

Don’t you hate it when you’re viewing a YouTube video and a couple of adverts appear halfway through and you can’t get back to the video you were watching?

The ads that appear while you are watching a YouTube video are there because they work.

To market their YouTube channel, many ambitious content creators are turning to YouTube ad campaigns. While this ad trend has been particularly popular in the finance and cryptocurrency markets, it has been observed in many types of markets in the last year.

If you’re looking at how to grow on YouTube, this tactic may prove very valuable. There are 2 kinds of YouTube video ads that you can go for here:

  1. True View ads-these are the standard ads on YouTube that appear before or during a video you’re watching.
  2. Video discovery ads-these show up on the YouTube homepage, in search results pages, and related videos on YouTube video watch pages.

True View ads likely will work best when it comes to getting your video ad seen by more viewers. The only problem with this type of ad is that viewers can skip your ads after 5 seconds of viewing. So make sure that you make a great first impression right off the bat.

Summary

These YouTube channel growth tips are all about getting back to basics. Although you may already be aware of this, a refresher in Marketing 101 is always beneficial. You’ll start to see results in your YouTube channel statistics if you put in the time to implement all of these and combine them with what you’ve learned about SEO and best practises.

The reality is, I’ve been blogging and vlogging for a few years now, and the platform is always changing. What works today might not work tomorrow. To learn how to establish a successful YouTube channel, you must continue to explore, innovate, and learn.

Eager to learn more?

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About the author: Trent (IMDB Youtubehas spent 10+ years working on an assortment of film and television projects. He writes about his experiences to help (and amuse) others. If he’s not working, he’s either traveling, reading or writing about travel/film, or planning travel/film projects.

growing your YouTube channel

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